Types of Training Offered
Just Say the Word, We Can Do it all!
A Step-By-Step Roadmap To Success
One-Stop Coach Trainer
If you are searching for coaching course that meets industry standard set by the International Coach Federation for life coaching certificate training, executive coaching certificate training or leadership certificate training, our globally delivered coach training program will be able to help you realized this professional goal
Advanced
Training
This program provides training for ICF core competency development for mature coaches with the desire to develop the artful mastery to evolve their skills from ACC to PCC or from PCC to MCC level of coaching.
Core
Training
A greater understanding of what matters and how that aligns with what they truly want. Armed with this emerging understanding, a clear path is created, along with the ability to hold themselves accountable to what they want to achieve.
Transformative
Coaching
Our evocative inside-out coaching approach has enabled people to reflect deeper and expands their thinking capacity to effect positive change that goes beyond the situational or behavioral context.
Online
Training
We have been delivering online training since 2011. You can expect more than a ZOOM virtual class or webinar! Unlike other virtual learning programs that simply deliver content, we have created a well-structured online coach training that is truly interactive, engaging online coach training.
Mentor
Coaching
The Mentor Coaching program has been developed specifically for Coaches who want to change lives. You will be well on your way to mastering the ICF Core Coaching Competencies following your Coach Masters Academy transformative coach training. Now, with practice, and Ben’s guidance you will have expert help to guide you in mastering the coaching process and accelerate your learning.
Executive
Coaching
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There more than 67 certifying bodies for coaching but the “gold standard” is still International Coach Federation (ICF). Formed in 1995, today the ICF is the leading global organization dedicated to advancing the coaching profession by setting high professional standards, providing independent certification, and building a network of credentialed coaches. If you plan to work mainly with corporate client, a recognized certificate may be required.
The coaching industry is at the verge of expanding with more and more people are hiring coaches to work with them on an ever-expanding range of issues. You can now find a coach for almost anything. This growth combined with an increasing public awareness of coaching has resulted in higher demands for accredited training and certified coaches. Clients want to know when they employ a coach that they are not just employing someone calling himself/ herself a coach, but that they have completed a rigorous training and accreditation process. The approval process involves a detailed analysis on the quality of the training, qualification and competencies of the trainers and the assessment process to ensure that the students enroll in the program are trained according to the standard of ICF core competencies.
There are 2 important criteria to evaluate, (1) Training Certification and (2) Coaching Credential. The training certificate is a good indicator to assess the depth of knowledge while the coaching credential will inform the trainer’s real coaching experience. The trainer who is conducting the program must complete some level of coach training and be credentialed by ICF or another recognized body. If the coaching industry suffers from any setbacks, it is lack of coaching specific training prior to claiming the title of coach. Having good training competencies and sound knowledge are not enough, it must be coupled with rich experience in working with clients. The trainer must be an active practitioner so that he can demonstrate how the theory can be applied and integrated into real life application.
In the early days, coaches shared two things: a passionate interest in coaching and for making a difference in the world through the “tool” of coaching. There was no particular “definition” of coaching and no particular guidelines or standards by which to judge the efficacy of coaching. As the ICF began to grow, it became apparent that the association needed to explore more fully what coaching is in such a way as to inform the consumer and clarify the integrity of the evolving profession. The association needed to be able to clearly evaluate the competency of a coach “in action,” as well as define the training standards that would get them to the level of competency.
In 1998, various ICF committees were formed to address the development of standards, ethics, definition of coaching, and more. Hence, the ICF Portfolio Exam committee was created. At that time, they were faced with 2 pressing issues:
1) ICF needed to agree upon and finalize strong and clearly articulated competencies, and, 2) ICF needed to be clear that the competencies that were created truly represented coaching.
The Committee invited the heads of all of the existing coach training schools (eight visible at the time), to participate in this project. These schools were: Hudson Institute, Newfield, Coaches Training Institute, Coach U, Coach for Life, Success Unlimited Network, Academy of Coach Training and New Ventures West. For the next year (1999), they came together and through their various theoretical bases of coaching, they had co-created and finally all agreed on, the competencies that are the core of coaching as we know it today. It was the first big step in the growth of coaching.
There are 3 types of ICF Credentials:
(1) Associate Certified Coach (ACC): An Associate Certified Coach is a coach who demonstrates a beginning level of knowledge and competence in their use of coaching skills and also demonstrates a basic knowledge of the difference between coaching and other professions in the way they use their coaching skills.
(2) Professional Certified Coach (PCC): A Professional Certified Coach is a coach who demonstrates a clear knowledge of coaching skills, but is still somewhat dependent on tools from their coach training and still learning how to fully partner with the client and put all of the tools together in a way that serves the client powerfully. A PCC also demonstrates a firm knowledge of the difference between coaching and other professions in the way they use their coaching skills.
(3) Master Certified Coach (MCC): A Master Certified Coach is a coach who demonstrates a fluent and easy use of coaching skills in a way that powerfully partners with the client and serves the client exploration and learning. A MCC also demonstrates a clear and deep knowledge of the difference between coaching and other professions in the way they use their coaching skills.
